Hi, I’m Lydia!
I’m a highly seasoned leader obsessed with driving tangible impact through CRM and digital marketing strategy. My goal is to deliver the brand experience that your customers deserve.
Today’s consumers are always connected, on-demand and always looking for the best deal they can get. This is why it’s more imperative than ever to stay on top of customer retention and loyalty. How do I make that my focus? By using real-time data to build unique customer journeys, dynamic campaign optimization, and learning who my customer is, all while delivering meaningful brand marketing. I want to help you inspire bigger customer milestones with well-timed messaging, data-based paths to conversion, and continuity across all of your marketing channels.